What a Story

About What a Story

What a Story is a premier video production and creative agency that specializes in creating unforgettable, high-impact videos designed to drive real business results! We transform complex ideas into clear, compelling, and captivating visual stories that cut through the noise and connect with your audience. Our expertise is laser-focused on serving SaaS companies and tech-driven businesses, from ambitious startups to Fortune 500 leaders, helping them explain their products, generate sales, and skyrocket their monthly recurring revenue (MRR). With over 1,200 videos produced and 650+ SaaS clients who have collectively raised over $1 billion, we don't just make videos—we craft powerful marketing assets that deliver a measurable 3x MRR growth within months! Our end-to-end process combines strategic video marketing expertise with a headache-free, collaborative approach, ensuring you get a perfect video that makes your product shine and your dreams come true.

Features of What a Story

End-to-End Video Production Process

We handle everything from the initial spark of an idea to the final polished video, providing a seamless and efficient experience! Our refined, 9-step process includes deep empathization, strategic planning, scriptwriting, storyboarding, design, animation, and sound design. You get a dedicated Creative Director and unlimited revision rounds, ensuring the final product is perfectly aligned with your vision and goals without any surprises or extra hassle on your end.

SaaS-Focused Video Marketing Expertise

We possess a superpower for understanding and marketing SaaS products! Our team doesn't just animate; we dive deep into your product's unique value proposition to craft a magical strategy tailored for maximum exposure and conversions. This specialized focus means we know exactly how to position your tech product above the competition, humanize it for your audience, and create videos that directly contribute to generating leads and increasing sales.

Comprehensive Video Service Suite

Whatever video need your product has, we can create it! Our service menu is designed to cover every stage of the customer journey. This includes Explainer Videos for simplification, Product Demos for conversions, Event Videos, Product Overviews, Educational Course content, high-converting Social Media Ads, detailed Walkthrough Videos, and influential Brand Films. We are your single, reliable partner for all video content.

Results-Driven with Proven Perks

When you work with us, you get more than just a video file; you get a partnership geared for success! We provide exclusive video marketing perks and our work is backed by staggering results—like increasing client conversion rates by 50% or driving $42,000 in sales in one month. Our commitment is shown in our 5-star Clutch rating and 100% client satisfaction, proving we deliver on our promise to create videos that get you customers.

Use Cases of What a Story

Launching a New SaaS Product

Cut through the competitive noise and explain your innovative product swiftly and effectively! We create captivating explainer and product demo videos that simplify complex features, communicate core benefits instantly, and generate crucial early buzz. This builds a strong foundation for user acquisition and helps secure that vital first wave of customers and investors.

Boosting Sales and Marketing Conversion Rates

Turn viewers into paying customers with high-impact video content! Our product demo and social media ad videos are engineered to pitch your solution directly to your target audience's pain points, dramatically improving click-through and conversion rates. We help you articulate your awesomeness in a way that resonates and compels action, directly increasing your MRR.

Enhancing User Onboarding and Education

Reduce support tickets and increase user retention with clear, engaging educational content! We produce intuitive product walkthrough and tutorial videos that guide new users through your UI and features, helping them achieve "aha!" moments faster. This improves the customer experience, fosters loyalty, and empowers users to get the full value from your product.

Building Brand Authority and Influence

Establish your company as a thought leader and attract a loyal following! Our corporate brand videos and event highlight reels present your company's mission, culture, and expertise in a humanized, compelling way. This builds trust, attracts top talent, and grows your influence in the industry, setting you apart as a trusted leader.

Frequently Asked Questions

How much does it cost to create a video?

Our projects range from $2,500 to $25,000, depending on the complexity, length, deadline, and a few other factors. Think of it like ordering a pizza—you can go basic, or you can load it up with all the toppings. The price adjusts accordingly. Want to know exactly what’s in your pie? Schedule a consultation, and we’ll break down the costs slice by slice!

What’s your process like?

We follow a streamlined, 9-Step process to ensure top-notch quality and a smooth collaboration! It starts with Empathization to understand your product deeply, followed by strategy, scriptwriting, storyboarding, design, animation, and sound design. You'll have a dedicated Creative Director and unlimited opportunities for feedback at every stage to ensure the final video is perfect for your goals.

Do you work with companies outside the SaaS industry?

While our super-specialty and passion lie in serving SaaS and tech product companies, our expertise in crafting clear, compelling stories is universal! We have successfully delivered projects for a diverse range of industries. The core principles of powerful communication apply everywhere, so we welcome discussions to see if we're the right fit for your unique story.

What makes What a Story different from other video agencies?

Our relentless focus on SaaS product marketing and proven results set us apart! We combine strategic video marketing insight with an award-winning creative process, all delivered through a headache-free system. We don't just make pretty videos; we create strategic assets designed to generate sales, increase MRR, and deliver a measurable ROI, backed by our 100% client satisfaction guarantee!