Master Metrics

About Master Metrics

Tired of juggling endless spreadsheets and data sources? Master Metrics is your all-in-one command center for marketing and sales analytics, designed specifically by marketers who've been in the trenches at digital agencies! This powerful platform is built to maximize your results by simplifying complex data from over 10+ sources into actionable insights. It's the perfect solution for agencies, marketing teams, and sales professionals who need to make fast, data-driven decisions without the manual hassle. Imagine having all your client's ad network data, custom budgets, goals, and performance metrics in one unified overview! Master Metrics empowers you to create stunning dashboards in a click, set up intelligent alerts, and even generate AI-powered client presentations. Stop wasting time on data wrangling and start accelerating your growth with a tool that connects, analyzes, and reports your data automatically. Transform your analytics from a chore into your greatest competitive advantage!

Features of Master Metrics

Unified Overview Table

Gain instant clarity on what demands your attention! Our customizable Overview Table brings together all your client's ad network data and merges it with your own critical business fields like budget, goals, and assigned analysts. See the full picture at a glance, identify red flags immediately, and never miss a beat. Customize the columns to show exactly what matters most to your team, making client management and performance tracking effortless and incredibly efficient!

One-Click Smart Dashboards

Create beautiful, insightful dashboards faster than ever! Connect to 10+ data sources and visualize your marketing and sales performance with just one click. Share your insights seamlessly using public links, PDF exports, or scheduled email reports directly to stakeholders. Plus, use pre-built templates to launch in minutes and clone successful dashboards for new client accounts instantly. It's dashboard creation, simplified and supercharged!

Proactive Marketing Alerts

Automate your oversight and stay ahead of every trend and issue! Set up custom alerts to get notified the moment a key metric crosses a threshold—like a dipping conversion rate or a soaring ad spend. Receive these crucial alerts directly in your email, Slack, WhatsApp, or project management tools like Asana and Monday.com. Perfect for controlling budgets, monitoring goals, and ensuring no campaign ever underperforms unnoticed!

AI-Powered Google Slides Presentations

Impress your clients in record time! Transform your complex data into stunning, narrative-driven presentations automatically. Simply choose your data sources, key metrics, and a design theme, and let Master Metrics' AI generate a fully editable Google Slides deck for you. This feature turns hours of manual report building into a task of just a few clicks, allowing you to focus on strategy and client relationships instead of slide formatting!

Use Cases of Master Metrics

Agency Client Reporting & Management

Digital marketing agencies can streamline reporting for dozens of clients from a single platform! Consolidate data from all ad platforms (Google Ads, Meta, etc.) into unified dashboards and the master Overview Table. Quickly assess which accounts need attention, automate performance reports, and generate client-ready presentations with AI. This eliminates countless hours of manual data compilation, ensuring scalability and consistent, professional deliverables for every client!

E-commerce & Sales Performance Monitoring

E-commerce managers and sales teams can track their entire funnel in real-time! Connect store data, CRM platforms, and advertising sources to monitor sales, conversion rates, and customer acquisition costs. Set up alerts for sudden drops in sales or spikes in ad spend to react instantly. Create dashboards that show ROI across channels, making it easy to optimize budgets and double down on what's working to drive revenue growth!

Marketing Campaign Budget Control

Take the stress out of budget management! Use Master Metrics to track daily ad spend against monthly budgets across all campaigns and platforms. Configure custom alerts to notify you when you're above or below a specific percentage of your daily allocated budget. This proactive control prevents overspending, ensures efficient use of marketing funds, and helps teams stay perfectly on track to hit their financial goals every single month!

Collaborative Team Analytics

Foster a truly data-driven culture within your marketing and sales teams! Share live dashboards via links or scheduled reports so everyone—from analysts to executives—is aligned on the same metrics. Integrate alerts into shared Slack channels or project management tools to keep the whole team informed of critical changes. This breaks down data silos, improves collaboration, and empowers every team member to make decisions based on live, accurate information!

Frequently Asked Questions

What data sources can I connect to Master Metrics?

Master Metrics integrates with 10+ essential marketing and sales platforms! While the specific list is expanding, you can typically connect to major ad networks like Google Ads and Meta Ads, analytics tools, and e-commerce platforms. The system is built to bring all this disparate data into one unified view for comprehensive analysis and reporting. Check the official "Data Sources" page on the website for the most current and detailed list of available integrations!

How does the AI Google Slides presentation feature work?

It's designed for speed and impact! You simply select the client account or data source, choose the key metrics and time period you want to highlight, and pick a visual design template. Master Metrics' AI then analyzes the data, crafts a narrative, and automatically generates a complete, editable presentation in Google Slides. You get a professional, data-driven story in minutes, which you can then fine-tune before sending it to your client!

Can I export my data to Google Sheets or Looker Studio?

Absolutely! Master Metrics offers powerful connectors for both Google Sheets and Looker (formerly Data Studio). You can automatically extract, merge, and schedule data refreshes from your connected marketing sources directly into Sheets for custom analysis. This allows for incredible flexibility, enabling you to build custom models, forecasts, and reports using the fresh, unified data provided by Master Metrics!

What is included in the free trial?

You can try Master Metrics free for 7 days! This trial gives you full access to the platform's capabilities, allowing you to connect your data sources, build dashboards, test alerts, and explore features like the Overview Table. It's the perfect way to experience how it can transform your workflow. After the trial, you can choose from several flexible paid plans that scale with the number of accounts and features you need!

Pricing of Master Metrics

Master Metrics offers a scalable pricing model to fit businesses of different sizes! You can try it free for 7 days, then select a plan based on the number of accounts you need to manage. Plans start from the Freelancer plan at $30/month for 15 accounts, and scale up to the Pro Plus 2 plan at $439/month for 250 accounts. Higher-tier plans include more accounts, plus access to all connectors (Looker, Sheets), advanced features like Alerts, the Overview Table, and AI Slides. Implementation support is also included for free on all paid plans! Visit the official "Prices" page for the most detailed and up-to-date plan comparisons and features.